John started Simpler because he wanted to create a community of traders who educate others simply because they care about other people’s success. His setups, market knowledge, and guidance to continually improve yourself as a trader are invaluable. John is the trading expert everyone turns to when the markets go awry (as they often do), and many of our traders have taken ideas and strategies from him and morphed them into their own strategies. He’s truly one of the best, with a level of passion that draws people in, which has transformed him into the famous trader he is today.

Allison is an integral part of the Simpler Trading family, where she continues to grow as a trader and shares her over a decade of options trading experience and knowledge within our community. Her experience in not only trading, but teaching others how to trade, shines through in her videos and live market analysis. She has experienced and seen other traders go through the ups and downs of trading. Her goal is to help traders minimize the downs, so their ups can outshine in their account. Allison can easily explain complex trading strategies and chart patterns for traders. Her unique view of how to look at Capital Risk, the Chart, and the Option Chain can give any trader a new perspective on investing.

One would consider Kody a “Jack of all trades.” While in high school, he enlisted in the United States Marine Corps as a rifleman. After leaving the USMC, Kody went to school to become a Paramedic. Kody then decided to combine both professions and started working for the United States government in various “High Threat” locations as a tactical medic. While Kody was overseas, he wanted to find a way to make his money, make him money. He started with day trading, but with laggy and slow internet, he learned that day trading would be impossible to pursue overseas. That's when he turned to swing trading. What drew Kody to swing trading options was the ability to manage risk based on position size and the low capital requirement to make substantial gains. After mastering swing trading, he sought to become a Prop Trader for a firm to leverage his capital further. Since Kody’s main goal in trading was to be able to produce a weekly income for a source of living, short-term trading has always had his attention. Kody seeks to actively pay himself weekly while managing risk.